DIGITAL DESIGNER.

DESIGNS DRIVEN BY HUMANS, CRAFTED WITH INTENTION.

recent projects

MY EXPERTISE

  • Is the art of communicating ideas visually using elements like typography, color, and imagery. When applied to visual identities, it focuses on creating a cohesive and memorable look for a brand—through logos, color palettes, typefaces, and design systems—that reflects its personality and values across all touchpoints.

  • Combines strategy, usability, and aesthetics to create websites that are intuitive, engaging, and aligned with business goals. Focused on user experience and interface clarity, it transforms digital spaces into functional, impactful journeys.

A vinyl record with a landscape of mountains and a field of red flowers on the label, featuring a white star in the center and additional stars and text.

CREATIVITY

A colorful artist's depiction of a 7-inch vinyl record with landscape scene artwork, featuring mountains, sky, and fields, with text indicating Side A, stereo 33 1/3 RPM, copyrighted 1999, and initials JH.

INTUITIVE

A vinyl record with a colorful landscape of fields and mountains printed on the label, featuring a white star in the center.

CONNECTION

For me, design starts with connection.


Before shaping visuals or strategies, I seek to understand — the people, the story, the intention behind every brand.

Because meaningful design doesn’t come from trends; it comes from empathy, awareness, and purpose.

When we connect, we create — with clarity, emotion, and impact.

That’s where design becomes transformation.

MANIFESTO

LET'S CONNECT

mapaulaprandini@gmail.com
(662) 353-3453